My mission is to inspire leaders, both present and future, to harness the power of technology and innovative business models to lead the change toward a brighter, more sustainable future. 

I develop actionable decision-making frameworks based on rigorous research and hands-on industry collaboration. I help companies adopt them through teaching, advising and speaking engagement. For instance, the work my colleagues and I have done on service and digital business models has helped industrial product companies grow and become more sustainable.
Our work on open innovation and digital business models showcases how collaborating with startups and embracing new technologies can create green growth.
I am guided by the motto: “Innovate to elevate—transform today, sustain tomorrow.”